The Illustrator: Verónica Grech

Verónica is a freelance professional illustrator, living and working in the northwest coast of Spain, who enjoys creating strange, fun characters, poetic portraits, as well as colourful urban scenes and landscapes.

Learn more about her in 10 Questions with Folk & Tales.

"Can the right house make you happy?" - NY Observer, by Verónica Grech

"Can the right house make you happy?" - NY Observer, by Verónica Grech

Part of what pleases me most about Verónica's work is her composition of bright geometric shapes, vivid hues and her playful use of perspective.  With it's clean and precise aesthetic her editorial art, in particular, achieves the goal of asking a question of the reader.  By distilling ideas in a simple but skilled way, her illustrations compliment persuasive editorial text in a way that speaks clearly.

"My Friend Asked Me To Be Her Egg Donor" - NY Observer, by Verónica Grech

"My Friend Asked Me To Be Her Egg Donor" - NY Observer, by Verónica Grech

Editorial about midwives without supervision - Midwifes magazine UK, by Verónica Grech

Editorial about midwives without supervision - Midwifes magazine UK, by Verónica Grech

"The Unfortunate Importance of Beauty" - NY Observe, by Verónica Grech

"The Unfortunate Importance of Beauty" - NY Observe, by Verónica Grech

Despite her final art being digital, it is interesting to learn that Verónica's process, in the first instance, involves sketching and exploring ideas using the more traditional mediums of pen and watercolour.  Inspired as they often are by nostalgic photography,  her illustrations  posess an emotional quality which encourages a deeper connection with the story in her work.

Editorial about Love, Discovery and Exploration by Verónica Grech

Editorial about Love, Discovery and Exploration by Verónica Grech

Find Verónica on Instagram, Twitter, Facebook, on her blog and at veronicagrech.com

All images belong to Verónica Grech.